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2024 Ventoux Rouge “Mégaphone”

Famille Brunier
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I struggle to think of another wine that makes me taste the sun beaming down on the south of France more than this one. Inky and deep, with notes of black licorice, garrigue, and a whisper of tapenade, Mégaphone is a Grenache blend that could only come from one place. And yet, for its color and concentration, it is vibrant and refreshing—an absolute joy to drink—too. Mégaphone communicates a lot of the same messages as Gaël Petit’s Tavel, but via a completely different messenger.

Tom Wolf

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Technical Information
Wine Type: red
Vintage: 2024
Bottle Size: 750mL
Blend: 80% Grenache, 20% Syrah
Appellation: Ventoux
Country: France
Region: Southern Rhône
Producer: Famille Brunier
Winemaker: Famille Brunier
Vineyard: 25 years average, 2 ha
Soil: Rocky clay and sand
Aging: Aged in 50 hl foudres for 10 months
Farming: Organic (practicing)
Alcohol: 14.5%

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Where the newsletter started

Every three or four months I would send my clients a cheaply made list of my inventory, but it began to dawn on me that business did not pick up afterwards. It occurred to me that my clientele might not know what Château Grillet is, either. One month in 1974 I had an especially esoteric collection of wines arriving, so I decided to put a short explanation about each wine into my price list, to try and let my clients know what to expect when they uncorked a bottle. The day after I mailed that brochure, people showed up at the shop, and that is how these little propaganda pieces for fine wine were born.—Kermit Lynch

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